NY NOW Summer 2017

THE STORY OF HOW ELLEFFE DESIGN THE BRAND CAME TO BE

For Immediate Release: August 1, 2017

About Elleffe Design

 North York, Ontario, Canada . . . Elleffe Design is a luxury boutique home accent brand offering 100% made in Italy products. Elleffe Design made its official debut at the International Home + Housewares Show 2017 that was  held in Chicago March 18-21.

Just outside of Milan, Italy, in Gravellona Toce, a talented group of artisans, craftsmen and designers handcraft and produce fine home accent and serveware products.  Elleffe Design's family owned and operated factory has a long history of manufacturing in certified 18/10 stainless steel. A superior material for modern times, stainless steel is a gorgeous material when highly polished and is an ideal base for plating. It is durable, recycled and recyclable, non-corrosive, resistant to stain, resistant to odors or taste, easy to clean making it the ideal material for food service and home decor.

Elleffe Design stands ready to serve the needs of the gift, design and gourmet retailers with a luxury brand.  Elleffe Design specializes in 18/10 stainless steel in various finishes and a unique aesthetic we call Expressive Modern. An aesthetic we feel is currently missing from the market. Expressive modern is minimal and functional design with graceful curves and details that are warm and inviting. Elleffe Design successfuly stradlles the line between art and functional object design. 

History

In 2011, after decades of manufacturing for most major brands, their love of the craft and design gave birth to the Elleffe Design brand. The company is deeply rooted in the traditions of old craftsmanship, but coupled with the opportunities new technologies and modern design offer.

In this short amount of time, Elleffe Design has expanded to Asia, Europe and Middle East and now Elleffe Design is looking forward to serve the needs of households, hospitality, interior design and event planners in United States, Canada , Mexico and South America.

The Collections

Elleffe Design will showcase eight collections (World, Ypsilon, Alzate, Mosaico, Bubble, Ciocco, Juta and Candelieri) of giftware, serveware and home decor in various finishes of mirror polished stainless steel, gold, copper, and matte white.

The pieces in the collections make a perfect wedding gift, anniversary gift, hostess gift, housewarming gift, or corporate gift. The collections are available in high end boutiques as well as specialty giftware stores in Canada and USA since March 2017.

The company’s website can be found at: elleffedna.com.

For more information see  "About LF", at https://monogram.me/m/zmmwmm and "LF Back story ", at https://monogram.me/m/pjynjs

marketing contact: marketing@lfdna.com

Contact:

Rami Izadyar

Marketing Director

marketing@lfdna.com