2018 Internet Retailer Conference & Exhibition

How I Hit 150% Growth—One Year at a Time (Room 184 ABC, First Floor)

05 Jun 18
11:30 AM - 12:00 PM

Tracks: New Recruit Boot Camp

With so many competing demands and opportunities ranging from advertising to technology, retailers newer to e-commerce may not know where to focus next in aiming for growth. Our speakers' advice is to jump in, start somewhere and learn by experience, even as you know you’ll be re-evaluating your efforts and making changes later. Over the past six years, trial, error and some outside advice have gradually surfaced the 10 strategies that have made the greatest difference to his e-commerce site’s growth, and they span initiatives from online marketing to order processing efficiency to site enhancements, customer service and more. Hear how this online retailer gradually educated himself across a range of disciplines within e-commerce to attain 150% growth over the past six years -- by stepping up and learning by doing.