Unlock the Secret to Incentives that are Fair and Fruitful for all Channels
(Room Skyline Ballroom D)
06 Jun 18
3:45 PM
-
4:15 PM
Tracks:
Omnichannel Leadership
The role of sales associates to lift the brand and sales – both online and in store – has never been more crucial. It’s a big turnoff to shoppers when store staff belittle the online channel. Key to creating a store atmosphere where customers use their phones as a shopping tool while perusing merchandise is a sales incentive and compensation program that in-store employees embrace enthusiastically and reminds shoppers: “We are here for you, wherever you are.” Our speakers will detail commission/incentive plans that encourage cross-channel collaboration and reward all selling channels in fair and equitable manner.