2018 Internet Retailer Conference & Exhibition

BOPIS and RFID and WDIDTS (Why Didn’t I Do This Sooner) (Room Skyline Ballroom D)

06 Jun 18
4:15 PM - 4:45 PM

Tracks: Omnichannel Leadership

When retailers discuss RFID (radio frequency identification) technology, the focus is on inventory management because movements of RFID-tagged merchandise are tracked in real time with great accuracy. But there is a customer-facing component that’s becoming bigger as BOPIS (buy online/pick up in store) is offered by more retailers as part of their omnichannel strategy. In this session, our RFID exerpt will show how to incorporate RFID into inventory management before embarking on BOPIS to ensure items are ready for store pickup when the customer wants them.