Yet another cat video. A long list of content marketing to create... content that you wouldn't read and no one else will either. Plenty of arguments to get into online. Lots of ways to stall, to hide and to go to yet another meeting... All because it feels safe. Our Special Guest Speaker has seen it all before. Author of 18 books – every one, a bestseller – he’s confronted the same question: “What should we do now?” Turns out, the better question is “What is the change you seek to make?” Seth Godin, one of the most influential thinkers in business and marketing, will deconstruct the complicated relationship between fear and freedom and show us how to stop hiding and get unstuck. It’s OK to have bad ideas. Please have bad ideas, Seth urges. Make change happen – don’t wait for permission – and get ready for a ride that inspires your next move.