The Big LOUD Marketing Debate
(Room Conference Room 1)
26 Sep 18
3:30 PM
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5:00 PM
How much should you focus on digital marketing versus traditional media? How is social media developing? What should you do in-house, and what should you put on agencies to do? How should you develop your marketing team? How much should you trust emotional brand marketing versus tactical and sales-driven marketing? This session will address some of the most important “crossroad” questions in marketing. We won’t be able to give you all the answers, but we will give you some relevant and inspirational perspectives and directions taken by some parks that are focusing on marketing as an important business tool.