2018 Fall Dealer Market

eCommerce Store Ops Roundtable - Serving Customers (Room Learning Center C)

Running an eCommerce website is challenging enough, but integrating in-store pickup creates another level of complexity. At the same time, it’s the advantage a brick-and-mortar retailer has over Amazon, so we better get good at it.

In this session, Greg Stine, project lead on Orgill’s new Integrated eCommerce platform, will moderate a panel discussion with a collection of dealers who are currently offering online options for in-store pickup.

Topics include:

  • Various ways stores are handling online orders in-store.
  • BOPIS vs BOSS (decoded during the session!!)
  • In-store procedures -- what’s working and what’s...not so much.
  • Lessons learned.
  • The In-Store Dashboard software that is part of Orgill’s Integrated eCommerce platform.