2018 Fall Dealer Market

Your Businesses' Online Prescence - Sure Steps to Failure (Room Learning Center C)

24 Aug 18
2:30 PM - 3:30 PM

Tracks: Brand Building Clinic, Toolbox

In this fast moving session you will learn the latest trends on how to fail successfully online.  We will explore tactics that others have mastered with their own digital footprint.  These include: 

  • Proven methods to keep your web site hidden
  • Effective use of your web site to repel prospective customers
  • Easy steps you can use to make it difficult to do business with you
  • Developing the art of keeping customers confused
  • Pitfalls of investing in your online presence

Coupled together, applying these tactics may result in fewer employee hassles, lower taxes, and earlier retirement.

OK, now that we have your attention…  

We can all benefit from the mistakes others have made, discover what they did wrong, then take a different path. The same applies with your online presence. No one intentionally wants to have a website that is hard to find, ineffective, or literally chases away customers. Unfortunately, that is more often the norm than the exception.

If you are interested in avoiding the steps to failure with your online presence, and want to take a different path to be successful in today’s ever changing online environment, this session is for you.