The moment of truth for all companies is the transaction. That’s what everything leads up to. Yet, 72.8% of online retail shoppers abandon their carts before purchase – a number that spiked to 75% on the holiest of days in retail, Black Friday.
Top brands compete almost solely on the strength of their customer experience. For every brand, that experience means something different.
85% of consumers say they are unlikely to continue doing business with a company after having a bad mobile experience. Discover how leading brands – Walmart, eBay, John Lewis, Best Buy, and others – ensure that the experience they provide is flawless across every customer touchpoint, device, and location to make the moment of truth an easy decision.