Euro Attractions Show 2018

Tobias Mundinger
Head of Animation, IP-brands & Licensing
Mack Media GmbH & Co. KG


Tobias Mundinger is responsible for Brands & Licensing at MackMedia. MackMedia acts as an IP agency for Europa-Park Germany, which is the world’s largest seasonal theme park. His responsibility focuses on the corporate management and strategic development of IP topics at MackMedia and within Europa-Park. This includes the implementation of IP’s in attractions, digital products and media productions. IP’s for merchandise applications and media products like attraction content, 4D movies, Coastiality VR content are licenced to various external partners. Besides his position at MackMedia Tobias is part of the Media & Digital Development team at Europa-Park.

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