2018 WPC
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Armand
de Villoutreys
Armand de Villoutreys
President of Perfumery & Ingredients
Firmenich
Armand de Villoutreys is passionate about fragrances and constantly pushes his team to reach the greatest levels of excellence in perfumery and ingredients. Overseeing the divisions’ global operations and categories covering fine fragrance, body and home care and ingredients, he is focused on fully harnessing the creative synergies across all segments. To win consumers hearts, and make Firmenich the reference and the preference of its customers, he focuses on excelling in creativity, while delivering breakthrough technology solutions for more sustainable lifestyles. Armand started his career in consumer goods marketing at General Foods, prior to joining Firmenich, he was a director at Accor and held numerous positions at Steelcase Strafor in Paris and Madrid, including the posts of general manager, marketing director and international account director.
Sessions :
Focusing on the "Why:" A New Direction for Our Industry
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