FOR IMMEDIATE RELEASE
Media Contact:
Gordon Wright, OutsidePR
Gordon@OutsidePR.com
Cincinnati, OH, June 3, 2019 -- Sustainable Down Source (SDS) today announce a new way for consumers to track the provenance and technical details of the down used to make their down jacket or sleeping bag.
Beginning this year, the company will make available hangtags to their brand partners, which will contain a unique Quick Response (QR) code and Lot Number. By simply scanning the QR code with a smartphone, or entering the Lot number into the SDS “DownTracker” website, any consumer will be able to identify the quality of the down, the region in which the down was sourced and the Third Party testing for that particular lot of down used to make the finished product.
“Down is the world’s best insulation” said SDS Principal Daniel Guigui. “But the thing we’re most concerned with is making sure all of the down we use comes from raw material suppliers who follow the strict sourcing protocols of the Responsible Down Standard (RDS).
The technology will be showcased at the company’s Outdoor Retailer Summer Market booth #30090-UL
In addition to the DownTracker, SDS will exhibit its proprietary DownTek water repellent down, highlighted in an array of products from forward thinking brands from around the globe.
DownTek is a PFC-Free water repellent treatment that uses an innovative, nature inspired approach to achieving water repellency without the use of harmful perfluorocarbons. The result is a down insulation free from worry of wetting out or losing warmth.
For more information on Sustainable Down Source, please visit www.sustainabledown.com and all media inquires can be directed to Jess@OutsidePR.com
###
About Sustainable Down Source: Made to order for each customer, our Hypoallergenic Bulk Down maintains today’s highest sourcing standards and is available in numerous blend ratios and fill powers of duck and goose down. Our revolutionary DownTek™ Water Repellent Down technology was introduced in 2012 and set a new standard in insulation. DownTek™ stays 35x drier than untreated down and is the go-to insulation for products that are exposed to wet conditions. As a brand, we maintain the highest sourcing standards and continually test our down to make sure it not only exceeds industry standards, but strives to set new ones.