Outdoor Brands can be an instrumental partner in developing the U.S. Hemp supply chain. In order to raise awareness, this panel discussion with leading experts can help lay the foundation for creating a “Sustainable Domestic Hemp Fiber Supply Chain”. This session will educate the attendees on the current state of hemp fiber in the U.S., provide a future industry framework, and a call to action to develop a domestic sustainable hemp fiber supply chain in the United States. This panel will review the current state of Hemp Fiber production in the USA, propose a vision for U.S. Hemp Fiber Industry, explain requirements for demand generation to achieve commercial viability, layout the time frame horizons for having a meaningful domestic crop production and finally recommend a call to action.