SuperZoo 2015

Routine professional grooming services have a direct impact on a dog’s health, comfort and social acceptance. Unfortunately, the health benefits to... More...

Identify Profit Improvement Opportunities Using the WPA Retail Operating Performance Report (Room Palm C)

21 Jul 15

9:30 AM - 10:30 AM

Tracks: SuperZoo University Sessions

Speaker(s): Mike Becher

This session will identify a number of key trends and key metrics that consistently lead to superior performance in the pet retail industry. Citin... More...

Improving Productivity by Engaging Your Staff (Room Palm F)

21 Jul 15

9:30 AM - 10:30 AM

Tracks: Groomer SuperShow Sessions

Speaker(s): Susan Briggs

As an employer it is critical to foster an environment of teamwork in your company. This seminar will discuss real problem-solving techniques for ... More...

Oral Health Care, A Natural Approach With the Do's and Don'ts (Room School of Animal Wellness)

21 Jul 15

9:30 AM - 10:30 AM

Tracks: School of Animal Wellness

Speaker(s): Edmund Sulkowski

The focus of this session is to identify protocols for oral disease prevention and various treatment options. The discussion will identify less de... More...

Salon Safety & Sanitation (Room Palm H)

21 Jul 15

9:30 AM - 10:30 AM

Tracks: Groomer SuperShow Sessions

Come to this session and learn how your professionalism and ethics will help your salon attract and keep customers. Topics to be covered include s... More...

The Bubbly Bichon (Room Palm D)

21 Jul 15

9:30 AM - 10:30 AM

Tracks: Groomer SuperShow Sessions

Speaker(s): Jonathan David

The Bichon Frise is one of the most animated, bouncy breeds we know. Their soft curves and unique style is always a head turner. While this trim ca... More...

The Retail Sales Academy (Room Palm B)

21 Jul 15

9:30 AM - 10:30 AM

Tracks: SuperZoo University Sessions

Speaker(s): Bob Negen

Effective, customer focused selling is not pushy or rude. It is the best customer service tool at the independent retailer’s command. Having engage... More...

Wowing Customers and Winning Dollars for Your Pet Store How to Differentiate Your Pet Store from the Big Box around the Corner (Room Palm A)

21 Jul 15

9:30 AM - 10:30 AM

Tracks: SuperZoo University Sessions

Speaker(s): Lynn Switanowski

The stakes of doing business get higher every day as retailers’ vie to win the eyes, ears and wallets of customers for their stores. The Internet h... More...

Using Nature for Feeding (Room School of Animal Wellness)

21 Jul 15

10:30 AM - 11:30 AM

Tracks: School of Animal Wellness

Speaker(s): Heinrich Zweers

Topics in this session include: • Market trends for feeding dogs and cats • Sustainable raw material • GMO free, non-allergenic, Potato and Pea sta... More...

Innovative Reptile Products (Room School of Animal Wellness)

21 Jul 15

11:30 AM - 12:30 PM

Tracks: School of Animal Wellness

Speaker(s): Loren Leigh

Learn how the new and innovative reptile products work, why you should include them in your inventory and how they will increase your reptile busin... More...

Rescue Rodeo/Contest

21 Jul 15

11:45 AM - 4:30 PM

Tracks: Groomer SuperShow Contests

Speaker(s): Judy Hudson ; Karla Addington-Smith

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Exotic Marine Fish Husbandry (Room School of Animal Wellness)

21 Jul 15

12:15 PM - 1:15 PM

Tracks: School of Animal Wellness

Speaker(s): Patrick Donston

Tropical reef fishes will stimulate business, attract expertise, excite and keep returning customers. The problem most shops encounter is price ver... More...

Optimal Vitamin Nutrition for Dogs and Cats (Room School of Animal Wellness)

21 Jul 15

1:00 PM - 2:00 PM

Tracks: School of Animal Wellness

Speaker(s): Yu Shiguang

Dr. Shiguang Yu will discuss the recommended minimal vitamin requirements of dogs and cats, the establishment of the minimal vitamin requirements b... More...

A Lay Persons Guide to Dog Training Methods (Room Palm E)

21 Jul 15

1:30 PM - 2:30 PM

Tracks: Groomer SuperShow Sessions

Speaker(s): Steve Appelbaum

Whether you are considering hiring a dog trainer or want the information you need to refer your clients to a dog trainer, this session will provide... More...

Clippers: The Secret Weapon of Time Management (Room Palm D)

21 Jul 15

1:30 PM - 2:30 PM

Tracks: Groomer SuperShow Sessions

Speaker(s): Barbara Prueckel

Working more efficiently by increasing your speed is the best way to increase your income. In this informative and fun demonstration, Prueckel wil... More...

Maximum Bang Marketing: Amazing Strategies, Tactics and Techniques to Get Tons of New Customers for Little or No Money (Room Palm B)

21 Jul 15

1:30 PM - 2:30 PM

Tracks: SuperZoo University Sessions

Speaker(s): Bob Negen

WOW or waste: What kind of results are you getting from the money you spend on marketing? If you feel frustrated by the results of your current mar... More...

Safe & Fun Playgroups: Stand Out From Your Competition (Room Palm F)

21 Jul 15

1:30 PM - 2:30 PM

Tracks: Groomer SuperShow Sessions

Speaker(s): Robin Bennett ; Susan Briggs

The popularity of off-leash play services has created a competitive marketplace. In this seminar Robin and Susan outline important aspects of excel... More...

Schnauzer Demo: Learn the Proper Lines. (Room Palm H)

21 Jul 15

1:30 PM - 2:30 PM

Tracks: Groomer SuperShow Sessions

Speaker(s): Tammy Colbert

In this demonstration you will learn to set the lines on the chest, shoulders and ribs for a well sprung look and the correct tail and hindquarters... More...

Horn Expert Panel: Protein, Fats & Carbohydrates (Room School of Animal Wellness)

21 Jul 15

2:00 PM - 3:00 PM

Tracks: School of Animal Wellness

Speaker(s): Dave Prezsler ; Jennifer Adolphe ; Maria de Godoy ; Roger Clemens

Protein: Are high protein, low carbohydrate diets the best option for pets? Fat: What is the optimal amount or ratio of omega-6 and omega-3 fatty a... More...

"Asian Style Grooming” (Room Palm D)

21 Jul 15

3:00 PM - 4:00 PM

Tracks: Groomer SuperShow Sessions

Speaker(s): Olga Zabelinskaya

Join Olga as she demonstrates the popular Asian style of grooming. She will explain how to create the different head styles for your customers and... More...

Groomer Longevity – How Long Will You Last? (Room Palm E)

21 Jul 15

3:00 PM - 4:00 PM

Tracks: Groomer SuperShow Sessions

Speaker(s): Barbara Bird

What determines the productive life of a pet groomer? By identifying the common health issues and causes of burnout, we can learn to manage some o... More...

Grooming the Intimidating Dog (Room Palm H)

21 Jul 15

3:00 PM - 4:00 PM

Tracks: Groomer SuperShow Sessions

Speaker(s): Jonathan David

Difficult dogs can be very frustrating and frightening to groom but it doesn't have to be. One of Jonathan's specialties has always been grooming t... More...

Must-haves on Shelf: Pet Food Trends at Pet Specialty Retail (Room Palm B)

21 Jul 15

3:00 PM - 4:00 PM

Speaker(s): Maria Lange

Over the past five years, pet specialty retail has seen a shift towards "Premiumization" of pet food. This strong trend has been driven b... More...

Part 1: Merchandising Fundamentals and Beyond (Room Palm C)

21 Jul 15

3:00 PM - 4:00 PM

Tracks: SuperZoo University Sessions

Speaker(s): Chris Miller

The basics of merchandising will be presented as Chris Miller walks through the essential list of fundamentals. Once the foundation is set, Miller ... More...

Social Media-A Picture is Worth a Million Words (Room Palm A)

21 Jul 15

3:00 PM - 4:00 PM

Tracks: SuperZoo University Sessions

Speaker(s): Lynn Switanowski

Words are becoming harder and harder to find in the context of marketing for a business. Today it’s all about the picture and the video to help tel... More...

Temperament Testing for Group Play (Room Palm F)

21 Jul 15

3:00 PM - 4:00 PM

Tracks: Groomer SuperShow Sessions

Speaker(s): Robin Bennett

A key factor in operating safe off-leash playgroups is the effectiveness of evaluating new dogs. During this seminar you will learn temperament te... More...

An Animal Morphological Talk (Room School of Animal Wellness)

21 Jul 15

3:45 PM - 4:45 PM

Tracks: School of Animal Wellness

Speaker(s): Loren Leigh

See Bearded Dragons, Corn Snake, Ball Pythons and Leopard Geckos up close; learn their genetics and how they can draw interest in your store. More...

Networking Reception at South Seas Ballroom (South Seas Ballroom)

21 Jul 15

5:00 PM - 6:00 PM

Tracks: Special Events

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