SuperZoo 2016

Social Media: Timing is Everything (Room Islander Ballroom A)

03 Aug 16
4:30 PM - 5:30 PM

Tracks: Retail Session

This session will focus on posting, scheduling and connecting with your customers via social media. You can have the best posts, pictures and videos of any business for miles around, but if you’re not posting on a consistent basis, or generating post activities when your customers are using their social media sites, it won’t drive engagement – and ultimately sales - for your pet business. Attend this session and learn key tips and tactics for using your social media sites when the most customers are watching. You’ll also learn how to use page insights to track viewership on your page and to learn what type of posts your customers like the most and which ones are getting the most engagement. We’ll also share tips for scheduling on your social media pages (and the best tools to use) so that your customers get a constant stream of content from you even when your busy minding the store! Whether you’re a beginner or an advanced user, it’s all about time when it comes to using your social media wisely for your pet business.