Sprayfoam Show 2020 Convention & Expo

Foam Fact or Fiction (Room 107)

14 Feb 20
11:45 AM - 12:30 PM

Tracks: Business/Legal

REAL WORLD, EASY TO UNDERSTAND, EXPLANATIONS, ILLUSTRATIONS AND ANTIDOTAL EXAMPLES THAT YOUR CUSTOMER WILL BE ABLE TO WRAP THEIR HEAD AROUND TO UNDERSTAND THE BENEFITS OF SPRAY POLYURETHANE FOAM. A DISCUSSION FOR CONTRACTORS, SALESMAN AND ANYBODY THAT WORKS WITH THE END USER OR BUILDERS. GREAT ONE-LINE EXAMPLES, 20 SECOND ELEVATOR SPEECHES, AND TWO-MINUTE EXAMPLES OF HOW TO EFFECTIVELY AND ACCURATELY CONVEY TO YOUR CUSTOMER WHAT SPRAY FOAM CAN DO IN A LANGUAGE THEY UNDERSTAND AND TO MATTER OF FACTLY, REBUT NEGATIVE TACTICS USED BY OUR NON-SPRAY FOAM COMPETITORS.