Nightclub & Bar 2016

The Wrath of Grapes: Overcoming Wine-timidation (Room N113)

09 Mar 16
12:30 PM - 1:15 PM

Tracks: http://www.ncbshow.com/sites/default/files/small_BeerFoodWine_icon16.png

Too often bars and clubs focus on their spirits, cocktails and beer programs, while neglecting the wine category.  Learn how to not only improve your customer experience, further your bottom line, use wine to enhance your current program and concept, but also how to go about tackling the vast world of wine in a simple, systematic fashion. Jeff is an acclaimed mixologist that has been featured among other media outlets on Food Network, taken home a plaque right here at Shake It Up! at NCB Las Vegas, a homebrewer and Cicerone, but also a sommelier who can educate bar operators on how to tailor the wine they offer to match perfectly with their concept and needs.