There’s no question that commercial real estate is an extremely data-driven industry, as companies collect mountains of it. Data is used for transaction negotiations, long-term value and risk evaluation, development decisions, site selection, facilities management, sustainability reporting, and many more functions. Yet, the industry still doesn’t necessarily identify itself as a data business and has been relatively slow to invest time and resources into comprehensive data management and analytics. This session will provide attendees with a framework for embracing a data-driven culture in their organization.
