IAAPA Attractions Expo 2018

Amusement Ride Crisis Communications: Lessons Learned (Room S330EF)

When a ride tragically malfunctioned at the Ohio State Fair, the entire carnival and fair industry was immediately thrust into the spotlight, with the issue of safety at the forefront. Hear firsthand about the crisis communications lessons that Ohio State Fair Marketing and Public Relations Executive Alicia Shoults and President/CEO of the Outdoor Amusement Business Association Robert W. Johnson learned while standing in the international spotlight.