FETC 2019

$W144 | Lead From the Library With Creative Branding and Marketing (Room NORTH 220D)

28 Jan 19
10:30 AM - 12:30 PM

Tracks: Future of EdTech Administrator

Now is the time for librarians to lead, and leadership takes strategy and courage! With creative advocacy and branding, you can bring your library story to life, while leading within your school community and throughout the world like never before. In this workshop, Shannon McClintock Miller will share advocacy and branding ideas and strategies designed to empower you to share your library story, goals, and vision in memorable, effective, and valuable ways. Shannon will also share the why and the how of library advocacy and branding while taking a look at specific resources and examples to communicate your story. You will have a chance to work on your brand and advocacy efforts too!