TA3 | How a Global Transportation Company Is Overcoming the Driver Talent Shortage
(Room San Polo 3505)
02 Oct 19
3:30 PM
-
4:30 PM
Tracks:
Talent Experience Technology
Nowadays, employees looking for work are in short supply. But it’s especially true of blue-collar workers including manufacturing positions and truck drivers. Lynden, a global multi-modal transportation organization providing air freight, trucking, ocean freight and logistics services, believes complex transportation problems can be solved with the right people having the right tools and the right experience. Learn how this family of 17 transportation companies leverages technology to build pipelines of and retain truck drivers and blue-collar workers that has driver turnover rate averaging nearly 60% below the industry average. Gail Knapp will share how Lynden shifted from traditional, manual hiring processes and is using recruitment marketing and new technology, alongside a strong employment brand and compelling new driver training and education programs, to attract and improve retention among the next generation of blue-collar workers.