Petfood Forum 2022

Specialty pet food formulations: Bridging the gap between emotions and science (Room KCCC Room 2505)

03 May 22
2:05 PM - 2:35 PM

Tracks: Petfood Forum Ingredient and Nutrition Research Update, Petfood Forum Schedule

Speaker(s): Michelle Sandau, Director, Research & Development, AFB International;

Moderator(s): Micah Kohles, Chief Veterinary Officer, Compana Pet Brands

Michelle Sandau, Ph.D., director, research and development, AFB International, discusses consumers of specialty pet food formulations, who may have additional emotions such as fear, sadness and confusion when purchasing food for their four-legged family member due to their pet’s health condition. The pet food industry has the responsibility to formulate, research, develop and deploy objectively based on the scientific requirements of the specialty formulation.