Boosting Your Outdoor Brand’s Social Media ROI
(Room The Camp)
09 Jun 22
1:30 PM
-
2:30 PM
Social media is core to any well-rounded marketing strategy and is a major brand-building platform and business driver for many outdoor brands. This session will explore how to prove and improve your social media ROI. From brand awareness and web traffic to sales and customer service, we’ll explore the many ways to put your social strategy to work. Key takeaways: - How to share your brand story through strategic content creation - Building diverse and equitable ambassador teams and evangelists, and what to pay! - Developing a multi-faceted approach to social advertising - How to measure and optimize your social media ROI