Advanced Textiles Expo 2025

Unlocking the Power of Labels: Branding, Information, and Textile Identification (Room Education Booth 2049)

06 Nov 25
1:00 PM - 1:30 PM

Tracks: Show Floor Education

In this insightful presentation, we explore the essential role of labels in the textile industry, focusing on their impact on branding, information dissemination, and product identification. Drawing from the expertise of W&W Associates, a leader in custom labeling solutions, this session will highlight how businesses can leverage labels to enhance their products and customer experience.

Key Topics Covered:

  • Branding with Labels – How labels reinforce brand identity, communicate quality, and differentiate products in a competitive market.
  • Providing Critical Information – The importance of compliance with regulations, care instructions, material content, and safety labeling.
  • Textile Identification – How labels facilitate inventory management, traceability, and authentication in various industries, from apparel to military applications.
  • Innovations in Labeling – The latest advancements in durable materials, printing technologies, and eco-friendly labeling options.


Whether you’re in fashion, industrial textiles, or specialized applications like Berry-compliant military gear, this presentation will provide valuable insights into the power of labels as a strategic tool.