Advanced Textiles Expo 2025

Brace for Impact: Future-Proofing Your People & Process in Unsteady Markets (Room Sun Shading Expo Conference Area #3219)

05 Nov 25
2:00 PM - 2:25 PM

Tracks: Sun Shading Expo North America (SSENA)

Speaker(s): Jessica Harling, Founder, Behind the Design

When the market shifts, will your business bend—or break? In this high-energy session, Jessica Harling of Behind the Design brings her signature theatrical style to the stage to help window covering manufacturers, fabricators, and dealers prepare for the unpredictable. Through bold storytelling and real-world examples, you’ll learn how to fortify your internal operations and empower your team to adapt with confidence. From redefining roles to streamlining workflows, Jessica shares practical strategies that build resilience in your people and efficiency in your process—so your business stays steady, no matter what the market throws your way. Get ready to move, think, and walk away with a plan.

Learning Outcomes:
By the end of this session, attendees will be able to:

• Identify key vulnerabilities in their current team structure and workflows that may be exposed during market fluctuations.
• Apply actionable strategies to build team adaptability and streamline processes for improved efficiency and responsiveness.
• Develop a personalized action plan to prepare their business for economic uncertainty using people- and process-focused improvements.