2027 WI State Education Conv

Sessions Speakers Exhibitors Floor Plan

Lights, Camera, Action: Using Video to Share Your District’s Story (Room 101 A/B)

Every district has a story, but bringing that story to life requires clarity, intention and authentic voice. Leaders from the Westosha Central High School District will share how they used video to showcase what makes Westosha unique: a small-town, family-feel with big-school opportunities. Through the themes Belong, Explore, Achieve and Soar, Westosha highlighted its culture, student pathways, community partnerships, facilities and commitment to preparing students for life after high school. Attendees will hear directly from the district about why video became a powerful tool for strengthening community connection and communicating district identity. With support from the CESA 2 communications team, the session will also offer practical guidance on planning, producing and using video content to inform, engage, and inspire families, staff, students and community members.