This panel brings together architects, builders, developers and land planners to explore the product types set to best meet evolving market conditions and consumer demand—from traditional detached homes to higher-density and build-to-rent communities. The candid conversation examines how to navigate evolving economic factors, key decision points in product selection, ownership structures and jurisdictional pressures.
Hear about the risks/opportunities across product types along with cost and funding realities. Learn which floorplans and design trade-offs are being driven by consumers and when density helps (or hurts) development goals. While products may look similar fromBTR and for-sale, success ultimately comes down to careful decisions around site selection, density, funding and design. Leave confident your product strategy will meet demand and ultimately pencil out.