Cable-Tec Expo 2018

Deploying Revenue-Bearing IP Services (Room B405)

Telecom Argentina S.A. (formerly Cablevision S.A.) describes what it took to build for full-IP delivery, directed by a high-action plan that included HEVC compression, cloud-based DVR with an HTML-based UX, and both DOCSIS and FTTH plant. And: Part of the transition to IP video distribution is the role of advertising -- especially advanced advertising, and the architectural considerations for sending targeted ads over linear/QAM, IP, and beyond, detailed by Comcast TPX's (Technology Product Experience) Srinath Ramaswamy.