Let's Get Personal: 5 Steps to Creating a More Meaningful Connection with Millennial Parents
(Room Show Floor Learning Lab)
11 Apr 19
10:00 AM
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10:30 AM
According to Total Retail, 91% of consumers are more likely to shop with a brand that recognizes them and provides tailored recommendations and 73% of consumers feel brands have failed to engage them in a personalized way?. From email marketing to social media to free online tools - in this presentation, Monica Banks CEO of Gugu Guru will share 5 easy ways retailers and brands can start creating a deeper and more meaningful connection with their target customers using personalization. With a crowded juvenile products industry and an ever-changing retail landscape, brands and retailers will leave this session with a better understanding of how personalizing the customer journey will help them both earn loyalty and gain market share.