Tracks: Included with PCBC Passport, Legislative, Regulatory and Policy Issues, Re-Think Conference
In this fast-paced presentation, you’ll learn about six powerful technology tools and processes to enhance your online sales and marketing program. Find out what elite homebuilders are using to generate, analyze, manage and activate leads—and how these resources can help to create a thoroughly modern and repeatable process to drive better results. You’ll discover: communication tools that take personalization to the next level plus let you engage with more prospects; how to apply AI to your marketing efforts to improve digital ad results by as much as 60%; and how to leverage technology to more effectively coach, monitor and train your sales team.