Tracks: Included with PCBC Passport, Re-Think Conference, Strategy, Vision, Competitive Landscape
Obsessed. Maniacal. Radical. WOW. These are the words that describe the Zappos commitment to customer service—and that legendary service is rooted in an equal commitment to company culture. Hawaiian native Ryo Zsun is the irrepressibly cheerful Culture Maestro for Zappos Insights. He’ll share the story of how Zappos creates deep, personal, emotional connections with its customers; how to empower and inspire a team of people to create remarkable, memorable experiences; and why investing in service instead of expensive ad campaigns is the best marketing you can do.