HOW Design Live 2019

Marketing Design for New Media (Room E450a)

07 May 19
3:45 PM - 4:30 PM

Tracks: HOW Marketing Live

People are on-the-go more than ever with 70% of time spent outside of the home. While target audiences become harder to reach, marketers and designers must find new avenues along the consumer journey to truly grab their attention and work within a limited timeframe to make an impact. This session will look at how marketers and designers can utilize new media in an effective way to reach consumers and create more brand awareness and loyalty.