HOW Design Live 2019

It’s one thing to be passionate about what you do; it’s another to be compelling. And that’s what a powerful brand does. Your brand is not just a logo or tagline. It’s what your work means to other people. Join brand advisor and HOW favorite Terri Trespicio for an entertaining and interactive session on reframing your work and your brand so you can leverage it to reach the people you want most.

Key takeaways:

1. The biggest mistakes business owners, freelancers, and entrepreneurs make when creating their brands
2. How to make your business compelling to your key audience
3. How to identify the DNA of your brand and iterate it across platforms