Next Generation of Consumer Buying Experiences
(Room MR405)
29 Jan 19
10:30 AM
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11:15 AM
As we all know, consumers continue to evolve their shopping habits and behaviors, purchasing products through a variety of channels and engaging with brands at different touchpoints. We will be discussing omnichannel concepts and hyperlocal fulfillment examples, identifying what's important for outdoor and winter sports brands. In addition, we will show how brands are connecting different channels to maximize sales efforts and creating a better consumer experience.