A Call to Action: Corporate Engagement and the Outdoor Industry
(Room 405)
31 Jan 19
3:00 PM
-
4:00 PM
There is a growing call to action among Americans who continue to believe corporations have a responsibility to speak out on political and social issues. Their expectations reflect the vast changes in the political landscape over the last few years, and companies are playing a leadership role in taking a stand on these issues. Today’s environment demands commitment, engagement, and in some cases, activism from companies to support their internal and external stakeholders and help bring about long-term success. Global Strategy Group (GSG) has been tracking corporate engagement for over two decades, and for the last six years has condensed their findings into its annual Business & Politics study – now widely-recognized as the authoritative voice on this issue. This presentation will feature brand new data from the sixth annual study, and how it specifically relates to the Outdoor Industry.