University Series—The Evolving Retail Environment: Enhancing the Customer Experience
(Room The Camp (Booth 56117-UL))
30 Jan 19
11:00 AM
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12:00 PM
This presentation will address innovation and transformation in the retail environment related to enhancing the customer experience, with emphasis on technology, social media, and/or customer service. Viable strategies that may be implemented by independent retailers to improve the customer experience also will be discussed.