Outdoor Retailer + Snow Show 2019

University Series—Why Designers Need Sales Reps and Buyers – Your Role in the Creative Process (Room The Camp (Booth 56117-UL))

01 Feb 19
11:00 AM - 12:00 PM

When considering the entire process of bringing a new product to market, there is large a disconnect between the 2 bookends of that process – design and retail.  This session will provide some great opportunities to connect with designers to make better (or sell better!) products for your customers.

Join Susan Sokolowski, PhD – University of Oregon, Sports Product Design MS Program at this session to learn more.