Bust Data Myths About Online Shopping Behavior
(Room 3011W)
24 Jan 19
4:00 PM
-
5:00 PM
This workshop will offer simple ways of using data to know customers better, such as what online behaviors indicate they are ready to buy. The best marketers today know everything about their customers—whether they are expecting a child, what books they read, what food they eat, even what else they are shopping for online. Learn why you should invest in understanding the data and what results it can deliver.