NADA 2019

Sessions Speakers Exhibitors Products Press Releases Show Specials Floor Plan

Garbage in, Garbage Out: Turn Your CRM From Trash to Treasure (Room 3004W)

25 Jan 19
10:30 AM - 11:30 AM

Tracks: NADA Variable Ops

The CRM is by far the most important tool of any dealership. It is the central nervous system of any organization. But 80 percent of dealerships do not use their CRM properly. It is not set up the right way, their team is not properly trained, and even with the mediocre training, most of the sales floor turns over within 90 days anyway! Here you will learn how to turn your “trash into treasure” as I show you how to turn your decimated CRM into an ATM.