NADA 2019

Solve Job Seeker Perception with Recruitment Marketing (Room 3009W)

24 Jan 19
4:00 PM - 5:00 PM

Tracks: NADA Dealer/Executive

Fewer than 1 percent of today’s job seekers are interested in a career at a dealership, often because they have the misconception that a dealership career has limited job growth opportunities and lacks work-life balance. In this data-rich, fast-paced workshop, Hireology’s Adam Robinson will teach attendees how to build a compelling employment brand to help their dealerships overcome misguided perceptions and attract quality candidates.