Understanding the “Spring is Here!” Lawn & Garden Program
Thursday (2/21) 9:00 AM in Orgill Learning Center A
Friday (2/22) 10:00 AM in Orgill Learning Center A
The "Spring Is Here" program is for dealers that want a refreshed, differentiated, and dominant turn-key seasonal department plan that features integrated assortment strategy, merchandising, marketing, and training designed to drive sales and margin. Elevate the quality of your in-store experience, educate consumers, and most importantly, increase your profit margin on categories like herbicides, pesticides, grass seeds, plant food and fertilizers.
This clinic is a must-see for dealers who want to grow their seasonal department driving better value for customers while generating more gross margin dollars to the dealer.
Attendees will:
- See a new approach from an Orgill program integrating product assortment, purchasing, merchandising, marketing, and training.
- Understand the "Spring Is Here" program benefits and inclusions
- See examples of new merchandising and feature endcap strategies
- Learn about the in-store marketing and signage kits that ship with your program
- Review the collection of "Compare & Save" storyboards
- Be inspired to adopt "Spring Is Here" and execute it this spring season