Outdoor Retailer Summer Market 2019

Brand Loyalty isn’t Dead: How to Get Customers to Commit to a Sustainable Relationship in 2019 (Room Hyatt Regency Denver at Colorado Convention Center)

18 Jun 19
10:00 AM - 11:00 AM
With marketing budgets shrinking and expectations growing every quarter, the premium placed on sustainable revenue has never been greater. Tyler will show the Outdoor Industry’s marketing leaders how to turn their businesses’ customers into loyal brand evangelists (Hint: don’t discount!). Marketers that can convince customers to enter into a long-term relationship with their brands will enjoy an evergreen source of repeat business. Tyler gives an entertaining look into the modern methodology of brand loyalty, including: - Strategically developing your brand’s story - The art of capturing and keeping customers’ attention - The WIIFM Factor - 5 brand loyalty trends you can’t afford to ignore - How to create a rewards system that works - 3 fail-proof tactics for earning positive reviews