WPPI 2020

[MC32] Mastering Mini Sessions (Room Tradewinds C)

26 Feb 20
8:00 AM - 10:00 AM

Tracks: Business & Marketing

Join Julia as she teaches you how mini session events can be a $10K staple on your studio's calendar.  
Learn how to price your mini sessions, and create a package structure that's profitable and enticing to the client. Plus, create a product line that attracts your ideal client, differentiates you from others, AND gets you over $500 per mini session. Julia will walk through how to sell product for minis in person and/or online for maximum profits. She’ll discuss workflow for efficiency and time-savings.

A solid, strategic launch plan will get your minis known in your community. Learn how to tactically market your event with Julia's Pre-launch, Pre-release and Open launch strategy.  When you understand how to differentiate mini sessions from your regular offerings, you'll no longer worry about the $50 all inclusive photog down the street or robbing your regular sessions. Understand what makes a client want YOU and how to use the buying triggers to get them to book.

Mastering mini sessions is a proven blueprint used for over 10 years in multiple studios - a powerful strategy and step-by-step workflow that will give you confidence in your business and a solidly booked event.