When was the last time you shook things up on your sales floor? Moved things around, maybe gave it a fresh coat of paint or spiffed up your signing program? Last year? Five years ago? Never? Well, if a complete remodel isn’t in the cards any time soon, you need this seminar! Join professional store planners Rich Kizer & Georganne Bender and learn how simple moves on your sales floor can work wonders. You’ll learn how to put the science of shopping to work and embrace your space, plus the latest in layout tricks of the trade you will be able to easily replicate on your own sales floor.
- How to utilize Enablers, Inhibitors and Impression Points on your sales floor to increase sales
- How to set store front windows that POP
- How to determine which type of layout is right for your sales floor
- How to choose the colors and décor that are right for your store
- What your store’s Decompression Zone does and why that’s important
- How to work Speed Bumps, Strike Zone Merchandising, Power Walls, and Merchandise Outposts to help you sell more
- Why the cashwrap counter placement is critical – is yours in the right place?
- How to create life style displays that sell
- How to use Cross-Merchandising to increase sales
You’ll leave armed with strategies, tactics, tips and techniques you will be able to use the second you return to your store!