Growing Your Business With Data Powered Marketing
(Room Booth # 1525)
20 Feb 20
11:30 AM
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11:50 AM
This presentation will help you learn how to take advantage of your existing business and customer data to help accelerate your marketing strategies. We will explore the best way to capture, manage and visualize your business data and how you can activate it for marketing purposes. Turning business insights and your existing customers into your most valuable asset by allowing this data to inform a custom approach, proprietary to your business, for new customer acquisition. In addition, to harnessing and understanding your customer data, we then will dive deep into the many ways you can segment and build audiences to personalize messaging across multiple advertising mediums. To deliver compliant and effective marketing campaigns at scale.