HR Tech 2018
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Katharine
Mobley
Katharine Mobley
Head of Global Marketing
First Advantage
Katharine Mobley is an award-winning marketer who is blazing a trail for the next generation of women in technology. With over 20 years’ experience in her field, she has witnessed drastic changes in marketing and advertising and the impact they’ve had on technology companies. She is a highly regarded marketing maven, as well as a self-proclaimed data geek and social media addict. Prior to joining First Advantage as Global CMO, she served as CMO at Crescerance and WeCareCard Mastercard®. Earlier in her career, she managed brands such as Coca-Cola, Bank of America, Michelin and Dodge Automotive for global agencies: BBDO, Millward Brown and Allison+Partners. Katharine is a proud graduate of The University of Georgia with a BA in Marketing from the Terry College of Business (1998). She resides in Atlanta, Georgia with her husband and two sons.
Sessions :
WH2B | HR: Always Be Marketing
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