2019 NACDA and Affiliates Annual Convention

Brent McMillian
Associate Athletic Director for External Affairs
Lipscomb University


Brent McMillian joined the Bisons in July of 2018, and currently serves as the Associate Athletic Director for External Affairs. In his role, McMillian has oversight of and responsibility for four key areas: revenue generation, marketing and promotions (including all athletics competitions and game-day activities), athletics communications, and brand management/creative services. McMillian came to Lipscomb after nearly seven years at the University of Tennessee at Chattanooga. Most recently, he served as the Assistant A.D for Development where he was both Director of the Mocs Club and also involved in major gift and capital campaign work for the University’s 13 varsity athletic programs. Under his watch, the athletic department at UTC achieved the highest total number of donors and dollars raised in its history in each of the three years with McMillian at the helm. Before his role in development, McMillian was the Director of Ticketing at UTC where he directed a staff of 20 full-time and part-time team members. While leading this area, gross ticket sales increased by 55% over their previous all-time high, UTC recorded its first-ever $1,000,000 campaign and renewals for all sports stayed above 90%. Prior to his time at UTC, McMillian graduated with a degree in Sports Management from the University of Tennessee, worked with the Asheville Tourists minor league baseball team, and served as a Graduate Assistant in the athletics department while earning an MBA from Old Dominion. McMillian and his wife, Amber, have three children- Carson, Avery and Marlee.

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