Euro Attractions Show 2019

Marc Stickdorn
CEO
More Than Metrics


Marc published the award-winning books “This is Service Design Thinking” (2010), “This is Service Design Doing” (2018), and “This is Service Design Methods” (2018). He is Co-founder and CEO of "More than Metrics", a company creating software for service design, such as Smaply and ExperienceFellow. With a background in strategic management and service design, he also consults organizations on how to sustainably embed service design in their structures, processes, and culture. Marc regularly speaks at conferences on service design and entrepreneurship and teaches service design at various universities and executive education programs. If Marc is not working, he loves traveling with a backpack or in his VW van, going on a sailing trip, or riding his motorcycle.

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