VenueConnect 2019

Natalie Stroud
Associate Executive Director
Lied Center for Performing Arts


Natalie Stroud oversees the administrative operations of the Lied Center for Performing Arts in Lincoln, Nebraska. She has responsibility over the financial operations, business office management, human resources administration, contracting, policy & procedures, information technology and event services. Natalie is a graduate of IAVM’s Venue Management School and Trained Crowd Manager course. Prior to her seven years at the Lied Center, Natalie managed the budget and finance processes for thirteen years for the State of Nebraska's Department of Property Assessment and Taxation. Natalie received her Bachelor of Science degree in Business Administration with an emphasis in Finance and Accounting while under scholarship for the clarinet from Doane University. In addition to her career, Natalie owns a local coffee shop and a rental property business with her husband. She is also a cheerleader and chauffeur for her son (15) and daughter (13) with their multiple activities and serves on the planning committee for GIRLPowR Inc’s annual gala, investing in girls' education and empowerment globally. In her free time, Natalie enjoys reading, playing the piano and learning about wine.

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