Advanced Textiles Expo 2026

Brydon Roe
Owner and President
Shade Sails Canada Inc.


Brydon Roe is the Owner and President of Shade Sails Canada, an industry-leading designer and manufacturer of custom tensile fabric structures based in Revelstoke, BC. Brydon co-founded the business alongside his father, Neil Roe, in 2000, bringing with him extensive international expertise from living and working in Australia and New Zealand—the pioneering regions of modern tensile fabric architecture. Today, Brydon proudly owns and operates the company in partnership with his wife, Anne Murphy. Under their leadership, the brand has scaled nationwide, achieved recognition on CBC’s Dragons' Den/Shark’s Tank, and successfully expanded into the United States. Through a strategic collaboration with Portland-based GuildWorks, Brydon helped establish Shade Sails America out of Portland, Oregon, to service the growing U.S. market. A dedicated innovator, Brydon steers major international B2B relationships, supplying premier commercial clients and providing sails directly for the high-performance FLX Shade

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